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ABOUT ME
I am from New York City and I am a current senior at the University of Wisconsin-Madison. In May of 2024, I will be graduating from the School of Human Ecology with a Bachelor of Science degree in Consumer Behavior and Marketplace Studies and minors in Digital Studies and Entrepreneurship.
I decided to major in Consumer Behavior because of my passion for fashion as well as understanding the role the consumer plays in the retail industry. Additionally, my Digital Studies certification has allowed me to learn how to apply my knowledge on consumer behavior and marketing to digital media. My entrepreneurship certification has allowed me to understand the principle of starting my own business which is something I hope to achieve one day.
For the last two summers, I have had the privilege to serve as a marketing intern for two luxury companies: Bandier and Centric Brands. Through these experiences, I have learned how to attract the target consumer, and strategically market clothing in ways that gage the public eye. I am looking forward to completing my studies as a Consumer Behavior major, and exploring all related career opportunities in the future. Looking towards the future, I hope to continue working in a field that allows me to explore marketing in the fashion industry and consumer behavior in various markets.



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